Professional Guidelines and Standards for Coaching

Coach Training

The following standards represent a framework for ethical ADD coaching practices:


ADD coaches:

  • Provide access to ADD coaching for all appropriate race, religion, or sexual orientation.
  • Respect and hold in confidence all client information, obtaining permission to discuss or disclose client information only when a formal release form, specifying the terms of release, has been signed.
  • Clearly and accurately represent their level of competency, expertise, training and credentials.
  • Explain in detail the terms of the coaching contract, including administrative details and financial arrangements.
  • Define the coach/client relationship and under no circumstances take advantage of a client personally, socially, sexually, or financially.
  • Avoid all possible conflicts of interest by disclosing to the client any personal gain the coach might receive by referring the client to another professional or advising the client to take some specific action.
  • Continue learning about coaching and ADHD specifically, attending and participating in professional conferences and organizations.
  • Build strong and ethical professional relationships with colleagues to enhance and promote communication and collaboration for the benefit of the ADHD client.
  • Maintain full compliance with any institutional or governmental regulations and laws that may apply regarding research.

All ethical guidelines and standards for practice are directed toward maintaining and promoting quality assurance in the field of ADD coaching. All ADD coaches have a responsibility to uphold and advance the values, ethics, and knowledge of the profession.